What I'd really love to see here is some real conversation from people who have backed the project as to WHY. For me, my WHY (and what I'm most excited about) is manifold:
I'm excited to see new Champions material,
I'm excited to have Ron Edwards and Steven S. Long collaborating on the project.
I'm excited to playtest the games' new concepts and give feedback to the process. I don't agree with everything said, so far, about specific rules and whatnot, but HELL folks, it CHAMPIONS. Who ever agreed with everything in a role-playing game?